Better together

BrokerSumo and Roof AI

Turn more conversations into opportunities by pairing BrokerSumo alongside Roof AI in 2026. See what you unlock when you use them together.

Customer proof

We’re designed to work with your existing stack – no replatforming required.

Hours saved per week
11
More qualified leads
4x
Lead-to-close rate
7.5%
More showings booked
3.5x
  • RE/MAX
  • The Keyes Company
  • Edina Realty
  • Long Realty
  • Baird & Warner
  • Briggs Freeman Sotheby's
  • Coldwell Banker HP&W
  • Harry Norman

Workflow fit

AI that fits your real estate workflow

Roof AI works as the front door for buyer intent: it answers questions, captures context, and routes each conversation into the systems your brokerage already uses.

Explore solutions

Engage earlier

Start useful conversations before a visitor fills out a form.

Keep context

Preserve listing, search, and timeline details for agent follow-up.

Route cleanly

Move qualified leads into your existing CRM and team rules.

Measure outcomes

Tie conversations to appointments, showings, and revenue.

Why Roof works great with BrokerSumo

✓

Neighborhood-aware responses and guidance

Uses location data to make answers more specific to the area being explored.

✓

Filters spam and junk chats automatically

Detects low-quality interactions and keeps them out of your pipeline.

✓

Deploy quickly on your existing site

Deploys on your current site without a rebuild, redesign, or heavy engineering lift.

✓

Moves past filters to understand true intent

Adapts to how people actually ask questions, without rigid flows or archeic branching logic.

✓

Built-in fair-housing protections

Built-in protections to keep conversations compliant, safe, and on-brand.

✓

Brand-trained responses that stay consistent

Learns your brokerage context so answers reflect your team, services, and tone.

✓

Keep visitors on your website or domain

Drives conversations and conversions on your brokerage site while syncing data behind the scenes.

✓

Your brokerage’s DNA trained into the experience

Trains on your tone, services, and team structure so responses reflect your brand – not just another third-party widget.

Customer proof

Ready to speed up qualification in BrokerSumo with Roof?

Learn how to keep leads warm automatically – without extra headcount.

Talk to sales

What Roof AI helps you do

Roof AI helps convert browsing into real conversations that capture intent and contact details, qualify leads in the moment, and keep follow-up consistent. Explore the workflows designed to move prospects from first click to next step.

Roof AI features at a glance

Roof AI combines natural language search, AI conversations, and integrations to help visitors find answers fast and take the next step. Take a quick tour of the features and how they support your process end to end.

FAQs

Who's it for? +

Roof AI is for brokerages that want to convert more website traffic into qualified conversations and appointments. BrokerSumo is for brokerages that need back-office software to manage commissions, accounting, agent onboarding, and financial reporting.

How does it work? +

Roof AI focuses on front-end conversion – capturing intent and qualifying leads directly from your website. BrokerSumo focuses on back-office operations – tracking transactions, commissions, billing, and brokerage performance.

How is it priced? +

Roof AI is flat-rate per month with unlimited leads, designed around predictable conversion growth. BrokerSumo is typically priced as brokerage operations software, with costs tied to transaction volume, accounting features, and office size.