Engage earlier
Start useful conversations before a visitor fills out a form.
Better together
SmartZip and Roof AI
Build a smoother lead-to-close workflow when using SmartZip alongside Roof AI in 2026. Understand their combined power in plain terms.
Customer proof
We’re built to convert the traffic you already have, so every visitor gets an instant response and a clear next step.
- Home-buyer interactions
- 90M
- Hours saved per week
- 11
- More qualified leads
- 4x
- Avg. engagement (min)
- 4.2
Workflow fit
AI that fits your real estate workflow
Roof AI works as the front door for buyer intent: it answers questions, captures context, and routes each conversation into the systems your brokerage already uses.
Explore solutionsKeep context
Preserve listing, search, and timeline details for agent follow-up.
Route cleanly
Move qualified leads into your existing CRM and team rules.
Measure outcomes
Tie conversations to appointments, showings, and revenue.
Why Roof works great with SmartZip
✓
Converts anonymous visitors into qualified leads
Turns browsing into conversations that capture contact details and context when interest is highest.
✓
Delivers value before asking for contact information
Starts with help and guidance, then captures info when the visitor is ready.
✓
Personalized follow-up based on engagement
Aligns nurturing to visitor intent so outreach feels helpful, not generic.
✓
Proven mortgage opportunity lift
Identifies financing interest signals and helps turn leads into mortgage opportunities.
✓
Answers questions based on location data
Answers hyperlocal questions (neighborhoods, commute, schools context) conversationally.
✓
On-brand answers across every conversation
Aligns with your messaging, policies, and guardrails so the experience stays on-brand and consistent.
✓
Pulls accurate data from MLS and CRM
Keeps responses current by syncing listings, MLS and agent data into one consistent experience.
✓
Built-in fair-housing protections
Built-in protections to keep conversations compliant, safe, and on-brand.
Customer proof
Ready to speed up qualification in SmartZip with Roof AI?
See how to reduce missed messages and improve agent performance.
Talk to salesSolutions that turn traffic into pipeline
Built for real estate workflows, Roof AI responds instantly, captures what matters, and supports stronger handoffs to agents. See the end-to-end process designed to turn interest into action.
AI that fits your real estate workflow
Learn how Roof AI uses your data to deliver more relevant answers and a more on-brand experience for prospects. Take a quick tour of the features and how they support your process end to end.
FAQs
Who's it for? +
Roof AI is for brokerages that want an MLS-aware AI assistant on their website to qualify intent and book appointments from existing traffic. SmartZip is for agents, teams, and brokerages that want predictive seller lead generation – identifying likely sellers and running targeted outreach to win more listings.
How does it work? +
Roof AI engages visitors on your site, answers listing/buyer/seller questions, captures intent, and routes qualified leads or appointments into your workflow. SmartZip uses predictive algorithms and data analytics to identify likely sellers, then supports outreach via campaigns like direct mail and online ads (plus follow-up tools).
How is it priced? +
Roof AI pricing is demo/quote-based for enterprise brokerages (no public rate card). SmartZip is also not fully transparent publicly, and third-party reviews indicate pricing typically varies by market/farm scope, with published references to a starting price (e.g., HousingWire cites a starting price and notes variability by area).